[Discussion] Powell Group Seemingly Ends Partnership With Sweet Baby Inc.

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Powell Group, a well-known gaming consultancy, recently removed Sweet Baby Inc. from its partnership page.

This comes just four days after the group announced their partnership with Sweet Baby to help them reach a wider audience.

It's important to note that Powell Group also removed every social media page about its partnership with Sweet Baby Inc.

Check out the full article on Tech4Gamers

 
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I guess Sweet Baby’s got a reputation now that makes partnerships risky. But four days? That’s hardly enough time to build anything together.
 
This feels like one of those cases where companies get cold feet at the first sign of controversy. I get that they want to protect their brand, but if they believed in the partnership at the start, wouldn’t it have been better to see it through? Gaming is full of controversies, and I feel like if you’re in the industry, you should be ready to weather some storms. Unless there’s more to the story we’re not seeing, it seems a bit hasty to call it quits so soon
 
I’ve seen Sweet Baby Inc. getting criticism lately, but didn’t think it would impact partnerships this quickly. Guess public perception matters a lot.